Martin Conrad

Martin Conrad
Consultant & Head of Market Research
HiTec GmbH

While still at school, in 1995 he started as an assistant of the management of a project development company in the construction industry. He was responsible for the Personal Assessment and Personal-/Organizational Development. He continued this job while doing his joint degrees in Psychology and Business Administration at the Justus-Liebig-University in Gießen. From 2005 on he gained first experiences in leading positions within the Personal and Change Management in this job. Martin Conrad is specialized in practical applications as well as scientifically in Business & Management Psycholoy with a focus on HR and market & opinion research topics, where he is still a lecturer at university.

Since 2013, his focus as Consultant is devoted to multinational corporations (Healthcare, Lighting, Consumer Lifestyle, Biotech etc.) for example in the field of imaging, medical IT, intensive care, human genetics and cardiac interventions. At the same time he conducts projects for numerous middle-sized companies in the medical device industry. Additionally he is responsible for our market research consultancy projects like quantitative private practice or hospital surveys.

Speaking session: Medical device clinical trials – Just the necessary evil or a crucial competitive factor?